A Bottom Line in Full Bloom with Trellus
Since its founding in 1939, Amodio’s Nursery and Garden Center has been a cornerstone of the White Plains community. Embracing today’s technology, Creative Flowers by Amodio’s now uses Trellus Same-Day Local Delivery to level up their customer service. Their partnership with Trellus has allowed for extended service hours and boosted the bottom line of this fourth-generation family business.
About Amodio’s
Founded nearly 80 years ago, Amodio’s has grown from a small family business into a fixture of the local landscape. Cathy and Mary Ann Amodio’s grandparents founded the business and they grew up on the property, as did their father. Throughout the decades, Amodio’s has earned its reputation for its extensive knowledge and educational approach to gardening. Creative Flowers by Amodio’s is a full-service florist offering a complete selection of fresh-cut flowers and custom floral arrangements for all occasions. The Amodio family loves being part of their customers’ special occasions and has an unwavering commitment to customer service.
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The Problem
Managing floral deliveries was once a constant headache for Amodio’s. Using a team of part-time drivers, Amodio’s struggled with scheduling and inexperienced drivers. Cathy Amodio often found herself being called away to help train new drivers and manage their routes. Communicating with drivers during winter months was especially challenging, when delicate arrangements couldn’t be left outside.
Given the unpredictable nature of the orders, Cathy and Mary Ann found it wasn’t worth it to have floral delivery drivers on staff.
The Challenges
In the past, if a driver’s shift ended and she had an opportunity to take on last-minute business, Cathy would make the delivery herself between the hours of 4 p.m. – 6 p.m. It was a lot of coordination, especially when she was busy with customers in the store.
Cathy first heard about Trellus as one of her part-time drivers was preparing to leave. Her sister Mary Ann suggested they try them out, but Cathy was skeptical. “I was a little leery having someone handle [arrangements], who I wasn’t sure could deliver it in a manner that it should be delivered.’
For this same reason, she wasn’t considering Uber or DoorDash to solve these challenges. Their service lacked the professionalism and personal touch she wanted as a customer. She was willing to see if Trellus could step up.
Expanded Capabilities with Trellus
Signing up just days before the Valentine’s Day rush, Cathy quickly found that Trellus was her solution for timely, reliable floral deliveries.
“We tried out Trellus and it worked. It’s amazing, and I can’t live without them now. It’s so easy for us… we’re able to say yes to a number of orders that normally we would probably not take, because we just couldn’t do it,” she explains.
Beyond holidays like Valentine’s Day and Mother’s Day, Trellus’ reliable scheduling and delivery capabilities have enabled Amodio’s to extend their weekday service hours and include Sundays, traditionally a difficult day for staffing and deliveries.
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Cathy appreciates Trellus’ professionalism and their real-time customer service. “I feel very confident that I’m being listened to… And they always answer the phone so quickly! You don’t get that too much in this world anymore,” she said.
“We tried out Trellus and it worked. It’s amazing, and I can’t live without them now. It’s so easy for us… we’re able to say yes to a number of orders that normally we would probably not, because we just couldn’t do it.”
– Cathy Amodio, Creative Flowers by Amodio’s
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